Coach Agmon Yoed is a professional basketball coach since 1988 and the head coach of the Hebrew University of Jerusalem men’s basketball team since 1999. Over decades of coaching, he has developed training programs for basketball clubs, led camps, and trained coaches across multiple organizations. He is also the founder of the Net Basketball Academy, one of Israel’s largest basketball knowledge platforms, featuring hundreds of professional articles and video resources used by a growing community of coaches and players.

Welcome to the Cognitive Reaction Training Center, a platform dedicated to the development of cognitive reaction training programs for athletes, coaches, therapists, and rehabilitation professionals. The focus is not only on physical and technical performance, but on the integration of cognitive, emotional, and decision making abilities that determine real performance under pressure.

Throughout his career, Coach Agmon has emphasized that success in sport is not defined only by technique, but by the ability to perceive, process, and react in real time. This approach led to the development of his training system known as The 3D Player Coaching, which integrates physical, cognitive, and emotional dimensions into a unified training method.

Rejecting the common excuse that players are limited by mental or emotional challenges, his work is built on the belief that these abilities can be trained, developed, and significantly improved. As part of this approach, he created practical tools designed to enhance reaction speed and decision making, forming the foundation of what later became the REACT system.

In 2013, he expanded this vision by launching the Net Basketball Academy website, which quickly became a central hub for professional knowledge in Israel, attracting thousands of monthly users across YouTube, Facebook, and the website itself.

In 2017, he took the next step by developing a free mobile application designed to allow individuals to train independently and improve their cognitive motor abilities. The application proved to be effective far beyond the world of professional sports. It is now used by a wide range of users, from young children to older adults, from elite athletes to individuals in rehabilitation, all benefiting from a simple, accessible, and engaging training method.

Today, more and more coaches, athletes, therapists, and rehabilitation professionals are integrating the application into their work. It enables users to improve movement quality, reaction speed, and overall performance through engaging and meaningful training experiences.

The goal remains clear: to provide a simple and accessible tool that allows anyone to train, improve, and enjoy the process, while developing both physical and cognitive abilities.

You are invited to download the REACT CRT app, integrate it into your training, and begin improving reaction speed, decision making, and performance in real time.

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